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Most wineries near Plovdiv lie within 15 to 60 minutes of the city. Brestovitsa and Perushtitsa, to the south-west, are about 20 minutes away; Asenovgrad, the home of Mavrud, about 25 minutes; the Pazardzhik foothills about 45 minutes; and Starosel about 1 hour. Linking two wineries in the same direction makes a relaxed tasting day.
The Thracian plain around Plovdiv is one of Bulgaria’s main wine areas, with hot summers and the Rhodope foothills to the south. The local speciality is Mavrud, a dark, firm red grown around Asenovgrad, and you will also find Rubin, international varieties and blends. Wineries range from large estates with restaurants to small family cellars.
Wine areas around Plovdiv
| Area | Direction | Drive from Plovdiv | Combines well with |
|---|---|---|---|
| Brestovitsa | South-west | about 20 min | Perushtitsa, Plovdiv Old Town |
| Perushtitsa | South-west | about 25 min | Brestovitsa, Krichim |
| Asenovgrad | South | about 25 min | Bachkovo Monastery, Asen’s Fortress |
| Ognyanovo and the Pazardzhik foothills | West | about 45 min | Brestovitsa on the way back |
| Starosel | North | about 1 h | Thracian temple, Hisarya |
Ask each winery about visits before you go. Some wineries in these villages are household names, such as Todoroff in Brestovitsa or Bessa Valley near Ognyanovo; others are small estates with a tasting room open only by appointment.
Three routes for a tasting day
South-west: Brestovitsa and Perushtitsa
The shortest route. Two wineries a few kilometres apart in the foothills, with views back over the plain. Back in Plovdiv by mid-afternoon.
South: Asenovgrad and Bachkovo
Taste Mavrud in the Asenovgrad area, then drive 10 km up the gorge to Bachkovo Monastery and Asen’s Fortress. A good mix of wine and sights; see Bachkovo Monastery and Asen’s Fortress.
North: Starosel
A winery and a Thracian temple in the same village, an hour from the city. Described in Starosel winery and Thracian temple.
A sample day: Asenovgrad route
| Time | Plan |
|---|---|
| 10:00 | Pick-up in Plovdiv |
| 10:30 | First winery near Asenovgrad: cellar and tasting |
| 12:00 | Bachkovo Monastery |
| 13:00 | Lunch by the river near the monastery |
| 14:30 | Second winery, Brestovitsa or Perushtitsa |
| 16:15 | Back in Plovdiv |
Plan the order so that the larger tasting comes after lunch, not before. It makes the day more comfortable and the second winery more enjoyable.
Booking tastings
- Write or call each winery at least a few days ahead, and earlier for weekends.
- Tell them the number of people and the language you prefer.
- Ask what the tasting includes: number of wines, a cellar visit, food.
- Ask whether they can pack bottles for your flight home.
When to go
Spring and early autumn are the most pleasant seasons for a tasting day, with mild weather and green or golden vineyards. September and October are harvest time: lively, but wineries are busy, so book early. In high summer the plain around Plovdiv is very hot, and a morning tasting followed by a long lunch works better than an afternoon in the vineyards. In winter many smaller cellars open only on request.
Why a driver makes sense here
The wineries are close to Plovdiv, but not on bus routes, and most are reached by small roads between villages. With a driver everyone in the group can taste, and you can buy wine without thinking about how to carry it home. More about wine across the country is in private wine tours in Bulgaria, and other ideas from the city are in the best day trips from Plovdiv.
To book, enter Plovdiv and Asenovgrad (or your chosen area) in the form above, with the date and number of passengers, and list the wineries in the notes.
Frequently asked questions
How far are the wineries from Plovdiv?
Most are 15 to 60 minutes away: Brestovitsa and Perushtitsa about 20 to 25 minutes, Asenovgrad about 25 minutes and Starosel about an hour.
What wine is Plovdiv known for?
Mavrud, a dark red grape grown around Asenovgrad, south of Plovdiv.
Can I combine a winery with a sightseeing stop?
Yes. Asenovgrad wineries combine with Bachkovo Monastery, and Starosel with a Thracian temple.
Do I need to book tastings?
Yes. Many wineries receive visitors by appointment only, especially at weekends and in winter.